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The first conversation in our Business Guide Series brought to you by Brass Business Club.

Damilola Odufuwa, Co-Founder and CEO of Backdrop and Ore Runsewe, Founder of Arami Essentials, spoke to us about their journeys getting started in business.

Damilola Odufuwa

One of the things our team did that I really loved early on was reaching out to the first users to get their feedback on the app and one of those users helped us create our backdrop near you feature… I would always suggest to anyone building an app to speak to your first set of early users.

Ore Runsewe

If I had to give anybody advice, if you have a 9-5 and you have a business on the side, try and do it for as long as you can. There comes a time where it’s not possible anymore and you have to respect that but where it’s still possible, I think still do it.

Starting Your Own Business

Discover the key strategies to innovate and lead in the marketplace during our BBC business growth clinic. Join us as our esteemed speaker shares ten practical ways to drive innovation and take your business to new heights. This event is a must-attend for entrepreneurs and business owners looking to achieve sustainable growth and success.

Tomiwa Dasilva

Tomiwa Dasilva is a business coach and consultant for service providers and SaaS founders. She specialises in marketing, sales and project delivery. She is the convener of Wealthy Woman Inc., which is a platform that empowers women with kingdom principles to purpose, profit and prosperity and leads 9tofreedom, which helps corporate professionals convert their expertise into profitable business courses, consultations and coaching sessions.

10 ways to innovate and lead in the marketplace

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Choosing the right co-founder can either fuel or stifle your business' success.

In this Business Guide Series, Charles Dairo, Co-founder of Beezop and Harry Enaholo, Co-founder of Treford, shared insight on the foundations of a successful partnership, equity splits and the legal framework.

Charles Dairo

One thing I’ve seen people do is to treat equity as a mathematical thing but it’s definitely more emotional. The goal of equity is motivation so bearing that in mind, that’s meant to guide the whole conversation. If giving someone 40% isn’t going to motivate the person enough, then don't give them 40%. If you’re thinking longterm, you want this person motivated long term. It’s only short term founders that treat it as a mathematical thing, when you’re building for the longterm there are things that don’t matter as much.

Harry Enaholo

The main thing I've noticed that lead to conflicts in startups is ego. You cannot both have your egos inflated at the same time. There are times you have to learn to manage the relationship by not always making your own point final or your own idea the main idea. There are times when it is important for you to allow your partner bring an idea, run through with it and commit the support they need to execute successfully for the sake of building that harmony and trust for the longterm. Another thing is alignment. It’s important to continue realigning because what you are building evolves.

Finding the Right Co-Founder

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Starting a business but concerned about capital? All you need is the right strategy and great support.

Gbemi Olateru-Olagbegi, Founder of Gbemisoke Shoes & Co-Founder of TNC Africa and Vanessa Nwuka, Founder of VeeStore shared practical steps to getting started with limited capital.

Gbemi Olateru-Olagbegi

As you go along, you will figure out what works for you. You’re going to make mistakes and you will learn from those mistakes. Look around you, use the people around you. Is there a friend that studied marketing or advertising or works at an agency? Reach out to them for help. You don’t know everything and you can’t do everything yourself

Vanessa Nwuka

Before you take a loan, you have to have your books ready from day one. Your accounting has to be good so they know that you’re serious and they can lend you the amount of money you’re asking for. Be disciplined. If you cannot repay at the date you agreed, you have to communicate with your lenders early enough. It is really important because trust is key.

Getting Started with Limited Capital

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Learn strategies guaranteed to turn your business idea into a reality.

Hear from expert business leaders on branding and marketing, financial strategies, legal preparations and everything else you'd need to launch your business.

Zoom Invitation:

Brass is inviting you to a scheduled Zoom meeting.

Topic: Just Start! Powered by Launchpad
Time: Feb 21, 2023 06:00 PM Africa/Lagos

Join Zoom Meeting
https://us06web.zoom.us/j/86153831459?pwd=RFpJMHF5bm01RVJhWTBxRmlOMERkdz09

Meeting ID: 861 5383 1459
Passcode: WIN23

Kunbi Odubogun

Kunbi Odubogun is an industry leading Business Attorney, Speaker and Digital Media Expert with over 12 years experience in the Legal and Events industries. She is the Founder of two digital solutions:  Legally Set - an online shop offering legally sound, attorney-drafted contract templates for entrepreneurs, event pros and creative business owners; and Perfete- an events inspiration publication.

Tos D. Oyetade

Tosin Oyetade is a highly qualified marketing professional with a strong track record of success in driving user acquisition and engagement. She has a diverse work history, including experience in the financial technology, software as a service, arts and culture, and banking industries in Africa and Europe.

Nosa Garrick

Nosa is an experienced Attorney, Chartered Mediator and Conciliator. His advisory focuses on Intellectual property, Media, Entertainment, Technology, Maritime, International Trade & Investments. He is the Managing Partner at F.A. Garrick & Co, a law firm with specialism in Intellectual Property and General Commercial Law practice.

Oluwapelumi Cole

Oluwapelumi Cole is a highly motivated finance professional with experience in Financial Markets, Strategy, Modelling and Analysis. His diverse work history spans many industries, including financial technology, health technology, consulting, project management and marketing in Africa and Europe.

Just Start! Powered by Launchpad

Join us for an engaging session on impact-driven communications as a catalyst for your business growth. Our speaker, Mirabel Aleladia, Lead Strategist and Founder of M.inc PR, will share valuable insight and strategies to enhance your brand's impact. Don't miss this opportunity to learn how effective branding and communication can drive growth for your business.

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